LF's flagship brand Hedges will enter the Indian market with a population of 1.4 billion. Hedges, which is accelerating its global expansion to mark its 25th anniversary this year, plans to make a second leap forward by pioneering the Indian market with "high-end casual."

LF, which operates Hedges, announced on the 27th that it recently signed an export contract for Hedges with Asian Brands, an Indian company. Asian Brands is a brand investment company located in Bengaluru, India. Through the deal, LF will open its first Hedges sole store in India during the second half of this year. It aims to operate a total of 10 stores within three years. This is the first case of opening a single-brand store in India.

[Reporter Kim Geum]